Privacy Policy
IGNTD Inc. (inclusive of and IGNTD™) is committed to protecting your privacy.

This privacy policy (this “Privacy Policy”, the “policy”) applies to your use of the web site (the “website”, the “site”), and the IGNTD iOS Mobile app (the “app”, which is also governed by the privacy and terms referred to as the “website” below), which is owned and operated by IGNTD Inc. (“IGNTD”, “IGNTD”, “us”, “our”, “we”). We take the responsibility of protecting your privacy seriously, and are required to comply with various obligations under privacy laws. Any information collected by IGNTD from this website may be used in accordance with this policy. This privacy policy is effective from 01 January 2015, however IGNTD reserves the right to make changes to the policy from time to time, so please ensure you check this page regularly so you are aware of any updates.

This Privacy Policy applies to personal information we handle about users of our services, visitors to our website and other members of the public. Our personnel and job applicants should contact us for more information about their privacy.


1.1 What information we collect from you and how we use it

(a) Demographic and Personal Information. Demographic information collected from your profile (including, but not limited to, gender, age, country, state, Facebook information, postcode, university, and information about your alcohol consumption and wellbeing) may be used for statistical purposes, and generating reports for evaluating the IGNTD program.

(b) Email Address. When signing up on the website, the app, the online store or the e-newsletter, your email address will be stored on our database, for purposes such as identification, contacting you, sending surveys relating to your alcohol consumption and wellbeing, and sending out newsletters and special offers.

(c) Your Anonymity. When you register with IGNTD you will be required to supply your first and last names. It is strongly advised that when you choose your screen name, you use your first name only, or a nickname. Your full name, demographic information and email address will not be published by IGNTD on the site. This is for use by IGNTD as indicated in Sections 1.1(a) & 1.1(b).

(d) Linking your Profile to Social Media. When you complete your profile, you may choose to link your profile to your Facebook and/or your Twitter accounts. This is not a required step of completing your profile and all information supplied is by your choice only. Note that if you later choose to unlink your profile, traces of the link outside our control may remain elsewhere online and other users may still remember who you are.

We may not be able to fully provide our services without your personal information. For example, we may not be able to register you or contact you.

1.2 Disclosure of personal information

(a) Enforcement of Law. Occasionally, IGNTD may be required by law enforcement or judicial authorities to provide your Personal Information to the relevant bodies upon request. Upon receipt of a court order, subpoena, or warrant, IGNTD will disclose your Personal Information to fully cooperate with any law enforcement investigations.

(b) Other Websites. The IGNTD site contains links to external websites. IGNTD is not responsible for the privacy practices of those websites. Please ensure that you are properly informed of other websites’ privacy practices before you disclose any personal information.

(c) IGNTD Personnel. Many of our tasks are performed with the assistance of our staff, contractors and volunteers, and we may share personal information with them.

(d) Service Providers. We may provide personal information about you to service providers who assist us with archival, auditing, accounting, evaluation, legal, business consulting, banking, website or technology services.

(e) Business Transfers. We may disclose your personal information to prospective purchasers of any interest in IGNTD or our assets.

1.3 Access to and Correction of Personal Information

(a) Changes to your Personal Information. It is your responsibility to ensure that all of your information is accurate and kept up to date. You are responsible for changing your personal information when necessary. If you have problems with your profile, or updating your personal information, contact

(b) Access to your Personal Information. To gain access to your Personal Information that is stored by IGNTD, please contact

(c) Deletion of Profile. Upon written request by you, IGNTD will delete your profile from the IGNTD site. Please be aware that there may be residual information left behind from your profile/personal information due to the way data is maintained and backed up, and due to the activities of search engines and other third parties elsewhere online. To delete your profile, please contact

(d) You may request details of personal information, which we hold about you under the Data Protection Act 1998. 


2.1 Information collected through technology

(a) Cookies. A cookie is a small piece of information stored by your browser on your computer’s hard drive, with information about your preferences when you visit a website. Cookies identify traffic coming in and out of the IGNTD website, the time of your visit to the site, the pages you visit and the duration of your visit. Our cookies can recognize a computer but do not contain any personally identifying information about the individual using the computer. Cookies are used to help improve your experiences when visiting our website. Cookies are able to be disabled in your web browser if you choose.

(b) Internet Protocol (IP) Address. An IP address is a unique address that is stored on your computer’s software. It is not a part of your computer’s hardware. IP addresses are used to uniquely identify computers that are connected to a network. All computers that use the internet will have an IP Address. IP Addresses are not able to locate you or gain any personal information about you. They are used purely for statistical purposes, as they allow us to determine how many people visit the site, what pages on the site people visit most often, and how long they spend on a page. We use this information to improve your visits to our site and ensure that we can assist you as much as possible.

(c) Web Beacons. Web beacons are small pieces of data that are installed in web pages and emails. These are used in HTML emails that are sent out by IGNTD to establish whether the emails have been opened, and if the links in those emails have been clicked on.

(d) Third Party Website Services. In some cases third parties may use cookies, web beacons and other technologies such as JavaScript on our website in connection with online services like banner advertising, website analytics and surveys. This may allow them to collect information about your use of the website (including your computer’s IP address) which they may store in the United States or other countries. The use of these technologies allows them to deliver customized advertising content, measure the effectiveness of their advertising, evaluate users' use of our website and other websites and provide other services relating to website activity and internet usage. Those third parties may also transfer the information they collect to others where required to do so by law, or where those others process the information on their behalf. The services we may use from time to time include Google Analytics, Google AdSense, DoubleClick, Yahoo, Adobe and Microsoft. You can find more details in the privacy policies for those services, including information on how to opt-out of certain conduct.

(e) Google Analytics Demographics and Interest Reporting. We use Google Analytics Demographics to capture age, gender and interests of our visitors for statistical purposes, and generating reports for evaluating the IGNTD program. Visitors can opt-out at any time by visiting the Ads Settings.

(f) Google AdWords Remarketing Service. This website uses the Google AdWords remarketing service to advertise on third party websites (including Google) to previous visitors to our site. It could mean that we advertise to previous visitors who haven’t completed a task on our site, for example using the contact form to make an enquiry. This could be in the form of an advertisement on the Google search results page, or a site in the Google Display Network. Third-party vendors, including Google, use cookies to serve ads based on someone’s past visits to the IGNTD website. Any data collected will be used in accordance with our own privacy policy and Google’s privacy policy. You can set preferences for how Google advertises to you using the Google Ad Preferences page, and if you want to you can opt out of interest-based advertising entirely by cookie settings or permanently using a browser plugin.

(g) Communication via other platforms. It is your decision if you decide to communicate with another user via an online or offline platform, other than the IGNTD website. IGNTD is not liable or responsible for any harm, distress or unforeseen circumstances that occur as a result of your communication with another user and/or external party outside of the IGNTD website. We recommend you only share your personal information with other users who you know and trust.

When we collect personal information from California residents we become subject to, and those residents have rights under, the California Consumer Privacy Act or “CCPA”. This section of our statement is used to allow us to fulfill our CCPA obligations and explain your CCPA rights. For purposes of this section, the words “you” and “your” mean only such California residents.

3.1 What did we collect from California Residents?
We collect the following categories of personal information: identifiers such as name, address, IP address, and other similar identifiers; personal information described in subdivision (e) of Section 1798.80 (California customer records statute) such as a name, address, telephone number, credit card number; commercial information such as products or services purchased; internet/electronic activity such as browsing history and search history; geolocation data including geographic coordinates/physical location; and audio, video, electronic or other similar information. We have disclosed these categories of personal information for a business purpose within the last 12 months. We do not sell, and within the last 12 months have not sold, personal information to third parties.

3.1 Rights of California Residents
You have the following rights under the CCPA, in summary disclosure, access and delete. More information can be found here. It’s important to us that you know that if you exercise these rights, we will not “discriminate” against you by treating you differently from other California residents who use our sites and mobile resources or purchase our services but do not exercise their rights.

You can exercise these rights up to two different times every 12 months. To do so, just contact us at or 1-888-557-7217. We may ask you to fill out a request form. The CCPA only allows us to act on your request if we can verify your identity or your authority to make the request so you will also need to follow our instructions for identity verification.

If you make a verifiable request per the above, we will confirm our receipt and respond in the time frames prescribed by the CCPA.

We do collect or otherwise obtain personal information from data subjects located in the GDPR Jurisdictions. We fulfill our GDPR obligations with respect to our workforce/job applicants, our customers (and their own end-clients), and our vendors and business partners through a series of separate notices, contracts or other terms provided to them at the time, and in the manner and form, GDPR and local law within each GDPR Jurisdiction requires.
We describe, in the immediately following section of this statement, how we comply with the GDPR for personal information collected from visitors to and users of our online and mobile resources while they were in a GDPR Jurisdiction. Thus for purposes of that section, the words “you” and “your” mean only such GDPR Jurisdiction-based visitors and users.

4.1 What do we collect from you in the GDPR Jurisdictions and how do we use it?
We collect from you the categories of personal information already described. The lawful basis on which we rely for such collection, later use and disclosure, is what the GDPR refers to as legitimate interest. As stated elsewhere in this statement, we do not sell any of your personal information to third parties nor do we use it for automated decision making.

4.2 Cross-border Data Transfers and Third Party Processors
If we transfer personal information from the GDPR Jurisdictions to a location that has not been deemed by the European Commission to have adequate privacy protections, we do so in the manner the GDPR permits.

4.3 Rights of Data Subjects in the GDPR Jurisdictions
While we attempt to allow all visitors and users of our online and mobile resources to exercise a degree of control over their personal information, under the GDPR we have a legal obligation to do so for you. More specifically, with respect to personal information collected from you while you were in a GDPR Jurisdiction, you have these rights: transparency, access, correction and deletion, portability, who, what, why and where, and restriction/objection (for more information click here).

If you would like to exercise any of these rights, please contact Your ability to exercise these rights is subject to certain conditions and exemptions that you can read about in Articles 12 through 23 of the GDPR. Among those conditions is our right to decline part or all of a request if we cannot satisfy our reasonable doubts and concerns about your identity in a manner that helps us minimize the risk that unauthorized persons might use a GDPR right to access your personal information. We will respond to all requests without undue delay, and in accordance with the time frames, if any, prescribed by the GDPR. If you are not satisfied with how we use your personal information or respond to your requests, you have the right to complain to your data protection regulator. Contact information for the EU data protection regulators can be found here.

In other jurisdictions, with similar data privacy regulations, we may collect from you the categories of personal information already described. We collect and manage (including disclose) such data in compliance with applicable local law(s). As noted, we do not sell any of your personal information to third parties nor do we use it for automated decision making.

3.1 Changes to Our Privacy Policy

This Privacy Policy is effective from 20 December 2017. IGNTD reserves the right to make changes to this Policy at any time. Any modifications will be updated on this page immediately. To ensure you are aware of any changes to our Privacy Policy, please check this page periodically.

3.2 Exceptions to Privacy Policy

While we are committed to keeping your information secure and private, we have the following exceptions to our privacy policy: We will release specific information about you or your account to comply with any valid legal inquiry or process such as a search warrant, subpoena, statute or court order. We will also release specific information in special cases, such as if there is an attempted breach of the security of the Sites, or a physical or property threat to you or others. We may also transfer user information, including personally identifiable information, in connection with a corporate merger, consolidation, the sale of related assets or corporate division or other fundamental corporate change. Further, the information you enter when making a purchase or an online donation will be shared with payment processors, financial gateways, and your credit card company to authorize credit card payments. Such information may also be shared with necessary third parties solely for the purpose or carrying out the transactions. Please note that if you give out personal information online through a discussion board or posting site, that information can be collected and used by third parties. Although we strive to protect our users’ privacy, we cannot guarantee the security of information you post in these forums. You disclose such information at your own risk.

3.3 Contact

Should you have any questions regarding this Privacy Policy, how we implement the Policy, adherence to the policy by IGNTD, or dealings with our website, please contact us at

If you believe your privacy has been compromised, please contact A member of our team will get in touch with you within 7 business days.